Southern Comfort Eggnog is the most recognized holiday carton in the American dairy aisle — a thick, nutmeg-forward cooked-custard eggnog produced under a brand license by HP Hood LLC, the privately held Massachusetts dairy, and sold from October through December. The non-alcoholic product shares a name with the Southern Comfort liqueur brand (owned by Sazerac) but is a completely separate dairy product made by a different company. It has been one of the best-selling seasonal dairy items in the Northeast and Mid-Atlantic for decades and is what many Americans mean when they say 'store-bought eggnog.' A 32-oz carton retails for about $4.49–5.99 during the holiday season.
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